The love of the boss

Chapter 645

As the market environment remains harsh, Lin Xiao and Su Yao are struggling to find a way forward for the company.

"Su Yao, the progress in R&D is still a bit slow. We have to think of ways to speed it up." Lin Xiao said anxiously.

Su Yao responded: "I have communicated with the head of R&D, and they are also working hard to overcome technical difficulties."

Children study hard in school, hoping to give their parents less worries.

In order to provide more support to the R&D team, Lin Xiao invested a lot of money to purchase advanced equipment and technology.

"Everyone, work harder. As long as the new product can be successfully launched, we will be able to make a comeback." Lin Xiao encouraged the R&D staff.

However, at the critical stage of research and development, one of the company's core R&D personnel suddenly resigned.

"Lin Xiao, this has a huge impact on our project. We must find a way to keep him." The R&D manager said anxiously.

Lin Xiao personally went to talk to the R&D personnel.

"Is there something wrong with the company? As long as you are willing to stay, any conditions can be negotiated." Lin Xiao said sincerely.

After some effort, the R&D staff was finally moved by Lin Xiao's sincerity and decided to stay.

Just when everyone thought they could breathe a sigh of relief, bad news came from the finance department again.

"Lin Xiao, the company's funds are running out. If the new product cannot be launched and profitable as soon as possible, we may face bankruptcy." said the financial manager.

Lin Xiao and Su Yao felt unprecedented pressure.

"Su Yao, we can't just sit there and wait for death. We have to find a way to raise more funds." Lin Xiao said.

They looked for investors everywhere, but due to the sluggish market, there were very few people willing to invest.

"Lin Xiao, this time it's really difficult. I'm a little worried that we can't hold on." There was a hint of fatigue in Su Yao's eyes.

Lin Xiao held Su Yao's hand and said firmly: "Don't be discouraged, as long as we don't give up, there will be hope."

Just when they were almost in despair, a former partner reached out to help.

"Lin Xiao, I believe in your abilities. This is a sum of money. I hope it can help you." said the partner.

With this funding, the company temporarily alleviated its urgent needs.

The research and development of the new product has finally made a breakthrough and is about to enter the testing phase.

"Lin Xiao, this test must be successful, there can't be any mistakes." Su Yao said.

However, some serious problems were discovered during the testing.

"Lin Xiao, if these problems are not solved, the product cannot be launched on the market." said the tester.

Lin Xiao decided to lead the team to work day and night to solve these problems.

"Everyone, please work hard. Success or failure depends on this." Lin Xiao said.

After several days and nights of hard work, the problem was finally solved and the new product passed the test.

"Su Yao, we succeeded!" Lin Xiao said excitedly.

After the new product was launched, it received some attention from the market, but sales did not meet expectations.

"Lin Xiao, our publicity and promotion efforts may not be enough." said the sales manager.

Lin Xiao and Su Yao decided to increase investment in marketing.

"This time we must let more people know about our products." Lin Xiao said.

In the process of promotion, they encountered various difficulties and challenges...

In the process of increasing investment in marketing, Lin Xiao and Su Yao encountered many difficulties.

"Su Yao, the advertising effect is not ideal. Many potential customers don't seem to be attracted." Lin Xiao frowned.

Su Yao thought for a moment and said, "Maybe our advertising creativity is not attractive enough, or the choice of delivery channel is wrong."

Seeing their parents struggling with company matters every day, the children take the initiative to help with housework within their ability so that their parents can have more energy to deal with work.

Lin Xiao immediately convened the marketing team to re-plan the advertising plan.

"This time we must highlight the core advantages of the product and present them to consumers in the most impactful way," Lin Xiao emphasized.

After many revisions and improvements, the new advertising plan was finally released.

However, when choosing delivery channels, there is a contradiction between high costs and limited budgets.

"Lin Xiao, some popular channels charge too much, I'm afraid our funds cannot afford it." said the marketing manager.

Lin Xiao made a decisive decision: "First, focus resources on a few key, cost-effective channels to see the results."

After the advertisement was launched, the initial feedback was not ideal and sales growth was slow.

"Su Yao, what should we do? Are our efforts going to be in vain?" Lin Xiao was extremely anxious.

Su Yao comforted: "Don't worry, it may take some time for the market to react. Let's think about whether there are other marketing strategies."

Just then, competitors began to maliciously attack their products and spread negative news.

"Lin Xiao, these rumors have caused great damage to our brand image." said the PR manager.

Lin Xiao was furious: "Issue a statement immediately to clarify, collect evidence and prepare for a counterattack."

The company acted quickly, but the controversy still had a negative impact on sales.

"Lin Xiao, many dealers have expressed some concerns and want to reduce orders." said the sales manager.

Lin Xiao personally communicated with the dealers and promised to solve the problems and guarantee product quality and service.

"Everyone, please believe in us. This is only a temporary difficulty and we will definitely get through it," said Lin Xiao.

In order to regain the trust of consumers, Lin Xiao decided to hold a product experience event.

"Su Yao, only by letting consumers experience the advantages of our products for themselves can we dispel their doubts." Lin Xiao said.

During the preparation of the event, we encountered problems with venue and personnel.

"Lin Xiao, there was a problem with the venue booking. The originally booked venue was temporarily cancelled." said the event planning manager.

Lin Xiao looked everywhere for a new venue and finally solved the venue problem with the help of his friends.

The product experience event was held as scheduled and attracted many consumers to participate.

"Lin Xiao, the effect of this event seems to be good. I hope it can drive sales growth." Su Yao said.

After the event, sales improved, but were still far from the target.

"Su Yao, we can't relax, we have to keep working hard." Lin Xiao said.

Just as they were working hard for sales performance, management chaos appeared within the company...