Reborn in 72, I hunt to support my family and spoil my younger sister rotten.

Chapter 590 Still Not Giving Up



Chapter 590 Still Not Giving Up

A week later, the factory's technical team finally made a breakthrough.

"Factory manager, it's a success!" Feng Mingyuan excitedly ran into the office, holding a beautifully printed label in his hand. "This is our anti-counterfeiting traceability code!"

Li Xiangyang took the label and examined it carefully. It was a small self-adhesive label with the company logo printed on it. The most eye-catching feature was a ten-digit code, next to which was a special anti-counterfeiting pattern.

"How was this code designed?" Li Xiangyang asked.

"The first two digits represent the year of production, the third and fourth digits represent the month, the fifth and sixth digits represent the batch, and the last four digits are the serial number," Feng Mingyuan explained in detail. "Each code is unique. Consumers can use our inquiry hotline to enter the code and find out all the information about the product—when it was produced, which batch of raw materials was used, and what tests it underwent."

Li Xiangyang's eyes lit up. Although this system looked simple, it was definitely an innovative move in this era.

"Where's the anti-counterfeiting design?"

“This is even more ingenious,” Feng Mingyuan said, pointing to the pattern on the label. “We use special ink for printing; it looks one color under normal light, but changes to another color under strong light. Moreover, this ink is very difficult to counterfeit and is expensive; ordinary counterfeiters can't afford it.”

"Great!" Li Xiangyang patted Feng Mingyuan on the shoulder. "You guys have really done a great job this time. When can it be officially put into use?"

"It can be done tomorrow. The printing plant is ready and can begin mass production of the labels at any time."

Just then, Ma Qingfu walked in, his face beaming with undisguised joy: "Factory Director, great news! The provincial television station is coming to interview us about our open day event."

This is indeed good news. The provincial television station has a much greater influence than the county-level media, and it would be even more effective if their reports could clarify the facts.

When are you coming?

"The day after tomorrow at nine o'clock. They want to film the entire open day event and interview you." Ma Qingfu paused, then added, "In addition, three newspapers from the county are also coming."

Li Xiangyang nodded, feeling more confident.

The next morning, Li Xiangyang arrived at the production workshop to personally supervise the use of the new labels.

"Remember, every single product must be labeled; there can't be any missing one," Li Xiangyang said to Lao Wang, the workshop foreman. "And the labels must be placed in the same spot so that consumers can easily see them."

"Don't worry, factory manager, we'll definitely do a good job," Old Wang assured him, patting his chest.

Watching the workers on the assembly line skillfully affix new labels to each box of dried blueberries, Li Xiangyang felt a surge of pride. These small labels represent the company's commitment to quality and its responsibility to consumers.

Around noon, Lin Yuqing rushed over: "Factory Director Li, we've received the first inquiry by phone!"

"Really? What did you ask?"

"A customer bought our hazelnut chocolates and wanted to verify their authenticity. I checked the production records using the code and gave him detailed information about the product," Lin Yuqing said excitedly. "After listening, he said he had never seen such a responsible company before and said he would only buy our products from now on."

Li Xiangyang felt a warmth in his heart. This was exactly the effect he wanted—to win consumers' trust through transparency.

In the afternoon, Li Xiangyang received an unexpected phone call in his office.

“Mr. Li, this is Zhao Mingyuan.” That familiar yet repulsive voice came from the phone.

Li Xiangyang frowned, but kept his voice calm: "President Zhao, is there something you need?"

"I heard you guys have some kind of anti-counterfeiting traceability code?" Zhao Mingyuan's tone was sarcastic. "Is it worth wasting so much money?"

"This isn't a waste of money; it's a promise to consumers," Li Xiangyang responded calmly.

“Mr. Li, we’re all businessmen, why make things so complicated?” Zhao Mingyuan’s tone softened. “How about this: I can get those troublemakers to leave, on the condition that you transfer the blueberry drying recipe to us. Wouldn’t it be better for everyone to cooperate and achieve a win-win situation?”

Li Xiangyang sneered. This guy is still thinking about stealing the formula.

"Mr. Zhao, our formula will not be transferred. As for those who caused trouble, we trust that law enforcement will handle them according to the law."

"Li Xiangyang, don't push your luck!" Zhao Mingyuan's voice suddenly turned vicious. "You think you can turn things around by using some stupid label? Let me tell you, this is just the beginning!"

After saying that, the phone hung up.

Li Xiangyang put down the microphone, his brows furrowing even more. It seemed Zhao Mingyuan wasn't giving up; the road ahead might be even more difficult.

The weather was exceptionally clear on the open day.

At eight o'clock in the morning, a large crowd had already gathered at the factory gate. There were consumers, media reporters, and people from the same industry. Li Xiangyang, dressed in a neat work uniform, stood at the gate to greet each visitor.

"Welcome everyone to Sanheshan Treasures Co., Ltd." Li Xiangyang said in a loud voice. "Today, we will show you a completely transparent production process."

Reporters from the provincial television station followed the entire process with cameras. Li Xiangyang first led everyone on a tour of the raw material warehouse.

"These blueberries are all wild blueberries that we purchased from local farmers," Li Xiangyang said, pointing to the neatly stacked blueberries in the warehouse. "Every batch of raw materials undergoes strict inspection upon arrival at the factory to ensure there are no pesticide residues or mold."

One consumer raised their hand and asked, "How can you prove that these blueberries are really wild?"

“Good question,” Li Xiangyang said with a smile. “Wild blueberries and cultivated blueberries differ in appearance and nutritional composition. Wild blueberries are smaller, but they have a higher anthocyanin content. We send every batch of raw materials to the provincial quality inspection center for component testing, and the reports are all here.”

He gestured to his assistant to bring out a stack of test reports for everyone to review.

Next up is the washing workshop. Through the glass window, you can clearly see the blueberries tumbling in the automated washing equipment, undergoing multiple processes to remove impurities.

"Our cleaning water is all purified, and the water quality standards are higher than those for drinking water," Li Xiangyang explained.

In the drying workshop, Li Xiangyang explained in detail the importance of temperature control: "The drying temperature must be strictly controlled at 65 degrees Celsius to ensure that the blueberries are fully dehydrated while preserving their nutrients."

A business owner in the same industry asked, "Don't you think this is too costly?"

"Quality cannot be measured by cost," Li Xiangyang firmly replied. "Consumers trust us, and we cannot betray that trust."


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